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Case Study
RAMMSTEIN

 

Raw digital power - made in Germany.

 
 Rammstein by Ease Agency
 
 
 
 
 

Our services on this project

 
 
 
 Ease Agency Services for Rammstein
 
 Ease Agency Services for Rammstein
 
 

Online Marketing

The concert film "Rammstein: Paris" is released in over 46 countries worldwide. Our digital campaign and tailor-made website, developed together with Rammstein's management, reaches over 20 million people and generates over 250k clicks.

 
 
 
 Ease Agency Online Marketing for Rammstein
 
 

Using remarketing and specialised targeting we reach Rammstein affinity audiences across YouTube, Facebook, Instagram, the Google Display Network and Spotify. We funnel users to a website to buy cinema tickets or, at a later point, the product on DVD/Blu-ray.

 
 

Social Media Management

We manage all international channels and social media accounts, creating content and developing strategies for tours and releases, working closely with the Rammstein management every step of the way. We created and promoted the YouTube channel, reaching over 1 billion views in under two years, and started the now 550k strong Instagram account.

 
 
 
 Ease Agency Online Marketing for Rammstein
 
 

Using remarketing and specialised targeting we reach Rammstein affinity audiences across YouTube, Facebook, Instagram, the Google Display Network and Spotify. We funnel users to a website to buy cinema tickets or, at a later point, the product on DVD/Blu-ray.

 

Newsletter Creation

 

We design and manage the RammsteinShop newsletter to reach thousands of Rammstein fans with new merchandise offers monthly.

 
 
 
 Ease Agency E-Commerce for Rammstein
 

E-Commerce

 

We develop the RammsteinShop hand in hand with the Rammstein management, add further functions and use Search Engine Advertising, Social Media Advertising and remarketing across several platforms to show the right products to the right users.

 
 
 
 Ease Agency Content Creation for Rammstein
 

Content Creation

 

We develop hot content for use across the social media channels, including cinemagraphs, product photos and strong copy.

 
 

Tracking and Analysis

 

We know it all! We can track a user's journey through the website, what they did and didn't buy, and use the information in future campaigns.

 
 
 
 Ease Agency Content Creation for Rammstein
 

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